How to Survive a Layoff, the 1st Amendment, and Podcasts - The Creativ Briefing
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Since the top of the year, over 66,000 people across tech and media companies have been laid off. While it's generally something nobody ever wants to experience, many of us have, myself included. This piece I wrote for The Drum’s Open Mic details some ways that people can cope, grieve, accept, and embrace the opportunity for change and growth after experiencing a layoff.
Read it here: So you've just been let go: How can marketers survive recent media and tech layoffs?
3 Stories in the Headlines Worth a Read
Super Bowl Ads: Celebrities Abound Amid heartfelt moments, nostalgia, and preposterous scenarios, we noticed that celebrity played a big role in Super Bowl Commercials this year. Here’s some of the best and worst commercials this year.
Will Disney Keep Hulu ?. After announcing major layoffs last week, Disney’s recently returned CEO Bob Iger stated that “Everything is on the table right now,” in regards to whether the company will completely acquire or sell its 67% interest in Hulu.
Tesla agrees to open charger network to all EVs under Biden plan. The country’s move towards EVs is making strides as Tesla has agreed to follow the terms of the Biden administration’s $7.5 billion charging infrastructure plan.Tesla will begin opening its superchargers to non-Tesla vehicles.
Stat of the Week
Podcasts, once the new media industry darling and burgeoning format, may be reaching a saturation point.
Recent data from Edison Research shows that weekly podcast listenership actually declined for the first time in 2022. 26% of people surveyed stated they had listened to a podcast in the last week, down from 28% in 2021.
Chances are some boosted pandemic-era listeners have started to taper off as the pandemic has started to curtail.
It's interesting to note that podcasts have spawned other media like Marc Maron’s TV show Maron, or Only Murders In The Building, a hit TV series about a trio that hosts a murder podcast.
Creativ Strategies Leads the Modern Marketing Revolution; Wes Morton’s Journey to Success
I was recently featured by digital media and brand building company Kivo Daily. Check out the article to learn more about my story and how Creativ Strategies simplifies modern marketing by offering clients comprehensive, cross-discipline expertise for the world’s top media and technology companies.
